According to a recent study by TeleNav, U.S. mobile phone users over the age of 16 would rather give up exercise, shoes, toothbrushes, etc. over their cell phones. The survey asked more than 500 U.S. mobile phone users if they would give up their cell phones for a week over other things. Among the top things consumers would rather give up were exercise, shoes, caffeine, chocolate, and alcohol. Also according to the survey, iPhone users were more attached to their phone in comparison to Android and Blackberry users and were more likely to choose their cell phones over other things. This survey showed the loyalty of mobile users, but have any of them considered the effects of heavy phone usage? Possibly considering a YUBZ retro handset would also be beneficial to these heavy cell phone users.
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