Although the concept of incorporating social TV with TV companies might sound strange, Miso, a social TV startup hopes to make customers familiar with this concept through its partnership with DirecTV. DirecTV subscribers now have the option to show friends what they are watching. By opting in to use Miso, shows, movies, etc. watched by customers will automatically be displayed. For channel surfers, the app provides details about any show users might want to watch. Other features include the ability to read tweets from friends,etc. while watching the same show. This feature might sound a bit far fetched at first, but similar to other features provided by social networking sites and media mediums, there are bound to be customers who will appreciate its abilities.
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